Interview: Kiley Underhill of 2-Bit Polish

Fun, creative and unique are just a few words that come to mind when I think of 2-Bit Nail Polish but behind the brand there is a women, a mother, a daughter, a wife…a friend, Kiley Underhill. Like her polish, Kiley is just as fascinating as her polish. Last month I has the pleasure to swatch and review the sophomore collection from 2-Bit, Eat Kale and Be Sad and enjoyed every polish in the collecton immensely. If you haven’t had the opportunity to check out that post, click here. It has almost become tradition that once I S&R a polish, that I delve deeper into the creator(s) behind them.

But before I jump into the interview, I also wanted to share something positive going on over at 2-Bit. September is Childhood Cancer Awareness and Kiley has created a new duo which includes, “More Than 4” which is a gold shimmer polish with a smooth finish and a gold holographic glitter polish and “Twinkle in Their Eyes” that sparkles and shines from every angle. It’s available in the shop until all of them are sold and $2 from each set is donated to St. Judes Children’s Research Hospital. Are ready to “Go Gold” in September? If not, get yours today.

So, let’s get to what you came here for 🙂

photo provided courtesy of Kiley Underhill

Name: Kiley Underhill
Location: Knoxville, TN

Q: Birthday:
A: March 20th

Q: Ideal vacation spot?
A: Florida 

Q: Favorite gift received?
A: My children. 🙂

Q: Meat and potatoes or soup and salad?
A: meat and potatoes with a side Caesar salad 

Q: What cartoon character best represents you?
A: Shaggy ha-ha 

Q: Night on the town with friends or evening alone at home?
A: Definitely home. I don’t like going out! 

Q: Jeans or Dress?
A: Jeans…or yoga pants

Q: If you were an animal, what would it be and why?
A: A sloth because I pretty much act like one anyway!

Q: When and why did you decide to start a nail polish line? What makes your brand different?
A: My brand has been in the R&D phase for over a year but just released my first collection in April and my next collection opens for preorder this month! What makes 2-Bit different? That’s a tough question!! I would say that my style is a bit different. I don’t necessarily follow the trends and kind of just do my own thing. 

Q: What is one thing you’re willing to share that your customers would be surprised to know about you?
A: I have a service dog. 

Q: What advice/tips/best practices would you give someone wanting to start their own polish company?
A: expect to be broke…for a while…this is not a “get rich quick” business! 

Q: Besides your own, what other brands do you own/wear?
A: Vapid, cupcake, and anonymous 

Q: Describe yourself in 5 words
A: sarcastic, awkward, quiet, funny, glitter 

Q: What is one of you favorite collections or polishes you created?
A: Wet Cement was an amazing polish that took me months to get right. I think that’s probably my favorite because of all of the hard work that went into it!

Q: What are your top 3 favorite things to do? (Outside of making polish and filling orders…lol)
A: hanging out with my kids, swinging in my hammock, and photography 

Q: Any spoilers that you care to share about future collections, products, etc?
A: Cuticle balm is coming in the future. My next release will be in August for a duo about Childhood Cancer Awareness month (which is in September) and $1 for every bottle sold will go to St. Jude and their ribbon color is gold…so except some gold coming out then too.

Q: In 10 words or less, what would be your brand slogan?
A: Shimmer. Sparkle. Shine. 

Q: What do you love most about being an indie polish maker?
A: The creative process and naming polishes things that doesn’t always make sense. 🙂

Q: Favorite nail art technique?
A: Ha. I can’t do nail art. I like simplicity, though.

 Well…that will wrap up August for the Indie Maker Interview Series. I want to thank Ellyse from EA Polish and Kiley for their time and candidness. I hope you all enjoyed these ladies and learned a little bit more about the interworking’s of their phenomenal brands . Look out for 2 new interviews next month on the 3rd and 4th Wednesdays.

Be sure to follow and join Kiley and 2-Bit Polish

Instagram / Facebook Fan Group

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Disclosure: The questions above were sent to the featured maker (FM) for review and response. The FM was advised they could omit responses from any question they were not comfortable with answering. The responses are directly from the FM and have not been altered in any way, shape or form. The comments and responses expressed in this interview are those of the FM and the FM alone.